The Unstoppable Film

The ‘Make yourself unstoppable’ film was designed to appeal to a new generation of Strellson-wearing men, and released on what would have been the 70th birthday of Queen’s late frontman Freddie Mercury (5 September 2016). Star Music Producer MNEK’s contemporary version of the seminal Queen song ‘Don’t Stop Me Now’ was commissioned specifically for the soundtrack. The film was conceived as a unique way of promoting the Strellson Autumn/ Winter 2016 collection, and perfectly defined a new attitude for the brand that reflected its contemporary image and captured the uniqueness of the Strellson customer.

MAKE YOURSELF UNSTOPPABLE

Client: Strellson

Agency: Serviceplan
CCO: Alexander Schill, Markus Maczey.

Creative Directors: Lorenz Langgartner, Franz Roeppischer
Copywriters: Kathrin Vogl, Friederike Froehlich, Rohan Vitus Fernandes
Art Directors: Andrea Prade, Henning Janzen, Kostiantyn Liakhov, Azim Abasbek
Producer: Lars Ruch, Guy Citron

Production Company: Core-A-Studios, Augleo Studio
Director: Wolf & Lamm

Track: "Don't stop me now" cover by M.N.E.K

Awards and Recognition

Webby 2017: Honoree

ADC Annual Awards: 1x Bronze, 2x Merit

Cannes Lions: 1x Bronze

Clio: 1x Silver, 1x Bronze

New York Festival: 1x Bronze

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